The Hut Group Acquire Mankind Direct Limited, Making Group Largest Health & Beauty Retailer Online

December 1, 2010

On Thursday 25th November, The Hut Group acquired Mankind Direct Limited (incorporating www.Mankind.co.uk & www.BeautyExpert.co.uk) for £2.5m cash. Mankind Direct is the UK’s largest male Health & Beauty business, generating £5m in sales over the last 12 months and bringing with it a fantastic range of luxury brands. Following the acquisition of Look Fantastic Group earlier this month, The Hut Group is now by far the UK’s largest online retailer in both Women’s and Men’s Health & Beauty, with annual Health & Beauty sales of more than £25m.

About The Hut Group

Founded in 2004 and based in Northwich Cheshire, The Hut Group is an online retailing platform focused on fast moving consumer goods including Entertainment (Games, DVDs, CDs, Books), Electricals, Gadgets, Health & Beauty, Footwear, Gifting, Accessories, Toys, Underwear & Sports.

The Hut Group retails online through its own sites including TheHut.com, Zavvi.com, lookfantastic.com, Iwantoneofthose.com, Gifted.com, MyBag.co.uk, Washbag.com, lookmantastic.com In addition it delivers online retail solutions for blue-chip retail partners such as ASDA, Woolworths, Argos, Tesco, WHSmith & N Brown Group.

In September 2009, The Hut Group was ranked no.1 in the ‘Sunday Times Tech Track 100 of the UK’s fastest growing companies’ and ranked the 3rd fastest growing digital company in Europe at the ‘GP Bullhound Media Momentum Awards’ in May 2010.

For further information, please visit www.thehutgroup.com.

Please find below a list of websites owned by The Hut Group. For more information please visit their websites:

www.allsole.com
www.beautyexpert.co.uk
www.beautysleuth.co.uk
www.gifted.com
www.iwantoneofthose.com
www.lookfantastic.com
www.lookmantastic.com
www.mankind.co.uk
www.mybag.co.uk
www.thehut.com
www.washbag.com
www.zavvi.com